Why Hello Yellow!
Key Colour Trend for Spring Summer 2018
With Spring well and truly here, at PERSPEX® Brand HQ our attention has been captured by this season’s colour trends. There is no denying that Yellow is the must-have colour of the moment. We’re not talking about the subtle shades; we’re talking about bright bursts of vivid lemons, rich mustards and everything in-between.
Pantone®, in its Fashion Colour Trend Report for Spring 2018 included Meadowlark Yellow as one of its twelve call out shades, whilst expressing “the desire for colourful self-expression is a key take away for Spring 2018”. Whether those in the fashion industry are the trend setters or the early adopters, it is apparent that yellow is filtering down through all other industries. The colour is ”popping” up everywhere, including illuminated retail signage, architectural features and even transport interiors, there’s no escaping the blasts of this bright and striking shade.
According to surveys in Europe, yellow is the colour people most often associate with amusement, gentleness, humour, and spontaneity. Yellow is the most luminous of all the colours of the spectrum. It’s the colour that captures our attention more than any other.
Our very own PERSPEX® acrylic is often used in yellow as either an architectural feature piece or in retail displays to highlight a product. So if you want to join the yellow revolution this Spring, take a look at what the PERSPEX® product ranges have to offer…
Follow @Perspex_Brand for more yellow inspiration or why not tag us with your favourite yellow designs.